Lancer Group places Chris Aitkens as Chief Sales Officer of FMG Suite

FMG Suite is a marketing and advertising company that provides content marketing system and solutions.

San Diego, CA – Lancer Group places Chris Aitkens as Chief Sales Officer of FMG Suite, a SaaS company specializing in marketing software and services for financial advisors and insurance agents. FMG Suite brought in Aitkens to lead and manage sales for the company as it continues to scale operations, expand market share, and grow their customer base.

Aitkens brings more than 20 years of executive leadership experience leading sales organizations and operational teams in enterprise software serving the financial and insurance verticals to his new role as Chief Sales Officer. He joins FMG Suite from Ebix, where as Vice President of Sales he was responsible for overall sales leadership and revenue growth across Ebix’s North American Exchange channel. Prior to that, Aitkens held the Senior Director of Sales role at E-Z Data, Inc, where he managed all sales activities targeted at the financial services vertical. Aitkens holds a Bachelor’s in Management Information Systems from California State University Northridge.

As Chief Sales Officer, Aitkens will manage and grow FMG Suite’s sales operations. He will be responsible for building and overseeing a sales and business development team, and work in conjunction with FMG Suite’s leadership to formulate and implement a sales strategy that will drive growth and maximize profitability through pioneering new markets and revenue opportunities.

About The Lancer Group:
The Lancer Group is a leading retained executive search firm that is trusted by private equity firms, their portfolio companies and public corporations to deliver high-impact senior leaders. The firm specializes in board-driven search mandates including CEOs, CFOs, C-suite executives and board directors as well as private equity investment professionals and operating partners. The Lancer Group has provided strategic counsel to clients across a range of industries and has particular expertise in software and tech-enabled business services. With relationships at over 50 of the top 100 private equity firms, The Lancer Group provides a range of pre-deal private equity advisory services beyond traditional executive search. These services include deal origination, diligence support and introductions to “backable” executives.

About FMG Suite:
FMG Suite powers an all-in-one marketing platform that helps financial advisors and insurance agents attract new leads, stay connected with clients, and grow their businesses. Rated first in market share and customer satisfaction in the 2019 and 2020 T3 Software Survey Report, FMG Suite helps its customers develop comprehensive marketing strategies and automate their most effective marketing tactics. FMG Suite is headquartered in San Diego, CA with satellite offices across the United States (www.fmgsuite.com).

About Aurora Capital:

Aurora Capital Partners is a Los Angeles-based private equity firm focused principally on investments in middle-market companies with leading market positions in the technology-enabled services, industrial services, distribution and engineered products sectors. Aurora’s investors include leading public and corporate pension funds, endowments and foundations active in private equity investing (www.auroracap.com).

Firm Contacts
Scott Dunklee
(858) 551-1001 (Ext. 2860)
scott.dunklee@thelancergroup.com

Victoria Lakers
(858) 551-1001 (Ext. 2865)
victoria.lakers@thelancergroup.com