The Lancer Group places Milan Martin as Vice President, Global Branding & Digital of 8×8, provider of the world’s firstCommunications Cloud

SAN JOSE, CA – The Lancer Group places Milan Martin as Vice President, Global Branding & Digital of 8×8 (NASDAQ: EGHT; LTM Rev: $253M; MKT CAP: $1.2B), the provider of theworld’s first Communications Cloud that combines unified communications, teamcollaboration, contact center and analytics.

Milan brings to 8×8 over 20 years of experience creating growth and success in both large enterprise and entrepreneurial environments. In this newly created role, Milan will beresponsible for the creative execution of the company’s brand through strategic narrativeand design in addition to creating digital and physical experiences that will enable 8×8 to accelerate revenues with both SMBs and global enterprises.

Most recently, Milan served as President of Grey Group, a global advertising and marketing agency, where he led Grey SF from a turnaround environment to the most successful time in in its history – under Milan’s leadership, Grey SF was recognized as one of the fastestgrowing and most awarded agencies on the West Coast. Prior to joining Grey, Milan spent over a decade at Ogilvy & Mather and later joined a digital agency as Chief Strategy Officer that he sold to a publicly traded organization.

He holds a Bachelor of Science in Business Administration, Marketing from Elizabethtown College.

About The Lancer Group
The Lancer Group is a leading retained executive search firm that is trusted by private equity firms, their portfolio companies and public corporations to deliver high-impact leaders. The firm specializes in board-driven search mandates including CEOs, CFOs, C-suite executives and board directors as well as private equity investment professionals and operating partners. The Lancer Group has provided strategic counsel to clients across a range of industries and has particular expertise in technology, industrial, energy, healthcare and consumer markets.

With relationships at over 50 of the top 100 private equity firms, The Lancer Group provides a range of pre-deal private equity advisory services beyond traditional executive search. These services include deal origination, diligence support and introductions to “backable” executives.

Founded in 1998, The Lancer Group is privately held and operates from offices across North America and Australia (

About 8×8
8×8, Inc. (NASDAQ:EGHT) is the provider of the world’s first Communications Cloud that combines unified communications, team collaboration, contact center, and analytics in a single, open and real-time platform. 8×8 eliminates information silos to expose vital, real- time intelligence across multiple clouds, applications and devices to improve individual and team productivity, business performance and customer experience. For additional information, visit www.8×

Firm Contacts
Scott Dunklee
(858) 551-1001 Ext. 2860

Michael Misiaszek
(858) 551-1001 Ext. 2868

Liliana Corona
(858) 551-1001 Ext. 2874