The Lancer Group places Chris Cowger as Chief Executive Officer at Cedar Electronics, a global provider of mobile and consumer products under the Cobra Electronics, ESCORT, Snooper and Beltronics brands

CHICAGO, IL – The Lancer Group places Chris Cowger as Chief Executive Officer of Cedar Electronics, a global consumer electronics company providing communications and detection products under the Cobra Electronics, ESCORT, Snooper and Beltronics brands. With locations in North America, Europe and Asia, Cedar Electronics is the industry leader and largest designer and maker of radar detection systems.

Chris brings to Cedar Electronics over 15 years of experience expanding markets, optimizing structural costs and driving product innovation across the tech and manufacturing industries. He brings deep operational experience and a track record of directing sales & marketing, supply chain, product line management, and engineering & manufacturing to deliver breakthrough business performance. In this new role, Chris will be responsible for performance improvement leading to revenue growth in addition to driving new product launches and product offerings tostrengthen the company’s brand equity.

Most recently, Chris served as Chief Operating Officer for ChipCast Technologies, a video software technology start-up, where he established and led the Sales,Marketing & Customer Service Business Practice for the firm’s Communication,Media & High-Tech (CMT) practice.

He holds an MSc in Computer Sciences from the University of London, King’sCollege.

About The Lancer Group
The Lancer Group is a leading retained executive search firm that is trusted by private equity firms, their portfolio companies and public corporations to deliver high-impact leaders. The firm specializes in board-driven search mandates including CEOs, CFOs, C-suite executives and board directors as well as private equity investment professionals and operating partners. The Lancer Group has provided strategic counsel to clients across a range of industries and has particular expertise in technology, industrial, energy, healthcare and consumer markets.

With relationships at over 50 of the top 100 private equity firms, The Lancer Group provides a range of pre-deal private equity advisory services beyond traditional executive search. These services include deal origination, diligence support and introductions to “backable” executives.

Founded in 1998, The Lancer Group is privately held and operates from offices across North America and Australia (www.thelancergroup.com).

About Cedar Electronics
Cedar Electronics Corporation, a leading global supplier of mobile and consumer products, possesses a portfolio of industry leading electronics brands including Cobra Electronics, ESCORT, Snooper and Beltronics. With locations in North America, Europe and Asia, Cedar is the largest designer & marketer of radar detection systems at every price point in every sales channel and the industry leader in Citizens Band radios. Cedar continues to aggressively grow its portfolio with an ever-expanding family of products that include dash cams, power inverters, portable jump starters, driver alert and information applications and more.

Firm Contacts
Scott Dunklee
(858) 551-1001 Ext. 2860
scott.dunklee@thelancergroup.com

Michael Misiaszek
(858) 551-1001 Ext. 2868
michael.misiaszek@thelancergroup.com

Liliana Corona
(858) 551-1001 Ext. 2874
liliana.corona@thelancergroup.com